What's Inside This Guide?

IN THIS MODULE YOU WILL FEEL SUPPORTED IN DEVELOPING A SOLID LAUNCH STRATEGY FOR YOUR BRAND, PRODUCT OR OFFER. IT WILL WALK YOU THROUGH THE DIFFERENT WAYS YOU CAN LAUNCH AND HOW TO THOUGHTFULLY PREPARE FOR EACH OF THEM.

✔️ Define Your Launch Goal - Before you get into the details, zoom out and get specific about your launch goals. Is the launch meant to build brand awareness, generate sales, increase email sign-ups, or build a customer base? Get very clear on these details.

✔️ Establish A Timeline - Next, it’s imminent to set a date or timeframe for your actual launch. This can always be somewhat flexible, but it’s key to have a framework in place. At a certain point, you have to trust yourself and push it out there into the world. You can always iterate.

✔️ Clarify Your Audience - This is where you want to focus in on your particular audience. What gets them excited? What makes them pay attention? What problems do they have? These answers allow you to speak directly to them throughout your campaign.

✔️ Generate Buzz - There are various ways you can begin preparing for your launch NOW. Start building your email list, engage with your social media audience, and start building relationships with influencers or individuals you could partner with surrounding your launch. Tease out mentions of what’s to come.

Meet The Team Behind SMBL

At Social Media Business League, we believe in combining expert knowledge, actionable resources, and a vibrant community to help you unlock your business’s full potential.

Casey Durazo

Tech, AI, Sales, & Mindset

I bring expertise in mindset mastery, audience growth, sales, and integrating AI into your business. I love helping entrepreneurs overcome obstacles, embrace innovation, and grow their platforms with confidence, generate leads and close sales.

Kestrel Jenkins

Sustainability, Storytelling & Branding

A branding and sustainability consultant passionate about helping businesses create unique, lasting identities. With years of experience building brands that stand out, I focus on aligning your mission with your audience’s values.

Samantha Melesko

Social Media, Marketing & Strategy

A systems expert, app manager, and marketing coach. My background includes running scalable businesses and creating powerful strategies for growth. I specialize in helping entrepreneurs streamline their operations and create sustainable success.

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Hey, We're SMBL!

The ultimate community for entrepreneurs, social media managers, and creators ready to scale their businesses and make a lasting impact.

We created Social Media Business League to empower professionals like you with the tools, strategies, and support you need to thrive in today’s fast-paced digital world.

40+ Years of Business Building Experience To Support You

Millions of Dollars of Sales Transaction Experience

3 Unique Perspectives & Pillars of Support